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Top Technologies

Google Font API
Font Scripts
Nginx
Web Servers
jQuery
JavaScript Frameworks
CloudFlare
CDN
PHP
Programming Languages
Varnish
Cache Tools
Google Tag Manager
Tag Managers
Twitter Bootstrap
Web Frameworks
Font Awesome
Font Scripts
Apache
Web Servers

99 apple.com Last Updated: 4 weeks

Success 55% of passed verification steps
Warning 30% of total warning
Errors 15% of total errors, require fast action
Share

Desktop

Mobile

Performance Desktop Score 73%
Best Practices Desktop Score 100%
SEO Desktop Score 91%
PWA Desktop Score 29%
Performance Mobile Score 36%
Best Practices Mobile Score 100%
SEO Mobile Score 90%
PWA Mobile Score 38%
Page Authority Authority 87%
Domain Authority Domain Authority 100%
Moz Rank 8.7/10
Bounce Rate Rate 0%
charset Encoding
Great, language/character encoding is specified: UTF-8
Title Tag 5 Characters
APPLE
Meta Description 172 Characters
Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.
Effective URL 21 Characters
https://www.apple.com
Excerpt Page content
Apple Apple AppleStoreMaciPadiPhoneWatchVisionAirPodsTV & HomeEntertainmentAccessoriesSupport 0+ ...
Keywords Cloud Density
apple36 more12 learn12 trade12 store10 shop8 apple card7 iphone6 available5 business4
Keyword Consistency Keyword density is one of the main terms in SEO
Keyword Freq Title Desc Domain H1 H2
apple 36
more 12
learn 12
trade 12
store 10
shop 8
apple card 7
iphone 6
available 5
business 4
Google Preview Your look like this in google search result
APPLE
https://www.apple.com
Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and
Robots.txt File Detected
http://apple.com/robots.txt
Sitemap.xml File Detected
http://apple.com/sitemap.xml
Whois Is a query and response protocol that is widely used for querying databases that store the registered users or assignees of an Internet resource, such as a domain name, an IP address block, or an autonomous system
Updated: 2020-06-05 / 4 years
Create on: 1987-02-19 / 37 years
Expires on: 2021-02-20 / 38 months 21 days

CSC Corporate Domains, Inc. ,
Registrar Whois Server: whois.corporatedomains.com
Registrar URL: http://www.cscglobal.com/global/web/csc/digital-brand-services.html

Nameservers
A.NS.APPLE.COM
B.NS.APPLE.COM
C.NS.APPLE.COM
D.NS.APPLE.COM
Page Size Code & Text Ratio
Document Size: ~182.24 KB
Code Size: ~135.92 KB
Text Size: ~46.32 KB Ratio: 25.42%

Social Data

Estimation Traffic and Earnings

8
Unique Visits
Daily
14
Pages Views
Daily
$0
Income
Daily
224
Unique Visits
Monthly
399
Pages Views
Monthly
$0
Income
Monthly
2,592
Unique Visits
Yearly
4,704
Pages Views
Yearly
$0
Income
Yearly

Technologies

PWA - Manifest

Manifest is not valid
Your site don't have valid manifest.json, read more in Web App Manifest

Desktop

Desktop Screenshot
Total Blocking Time 0 ms
Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds
Serve images in next-gen formats Potential savings of 1,232 KiB
Image formats like WebP and AVIF often provide better compression than PNG or JPEG, which means faster downloads and less data consumption
Minimize third-party usage Third-party code blocked the main thread for 0 ms
Third-party code can significantly impact load performance. Limit the number of redundant third-party providers and try to load third-party code after your page has primarily finished loading
Avoid non-composited animations 1 animated element found
Animations which are not composited can be janky and increase CLS
Minimizes main-thread work 1.4 s
Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this
Speed Index 1.8 s
Speed Index shows how quickly the contents of a page are visibly populated
JavaScript execution time 0.5 s
Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this
Max Potential First Input Delay 40 ms
The maximum potential First Input Delay that your users could experience is the duration of the longest task
Avoid chaining critical requests 24 chains found
The Critical Request Chains below show you what resources are loaded with a high priority. Consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load
Avoid enormous network payloads Total size was 4,075 KiB
Large network payloads cost users real money and are highly correlated with long load times
Network Round Trip Times 50 ms
Network round trip times (RTT) have a large impact on performance. If the RTT to an origin is high, it's an indication that servers closer to the user could improve performance
Links do not have descriptive text 9 links found
Descriptive link text helps search engines understand your content
Avoid large layout shifts 1 layout shift found
These are the largest layout shifts observed on the page. Each table item represents a single layout shift, and shows the element that shifted the most. Below each item are possible root causes that led to the layout shift. Some of these layout shifts may not be included in the CLS metric value due to [windowing](https://web.dev/articles/cls#what_is_cls)
Avoid an excessive DOM size 1,586 elements
A large DOM will increase memory usage, cause longer [style calculations](https://developers.google.com/web/fundamentals/performance/rendering/reduce-the-scope-and-complexity-of-style-calculations), and produce costly [layout reflows](https://developers.google.com/speed/articles/reflow)
Reduce unused CSS Potential savings of 78 KiB
Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity
Avoid serving legacy JavaScript to modern browsers Potential savings of 23 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. However, many aren't necessary for modern browsers. For your bundled JavaScript, adopt a modern script deployment strategy using module/nomodule feature detection to reduce the amount of code shipped to modern browsers, while retaining support for legacy browsers
First Contentful Paint 1.8 s
First Contentful Paint marks the time at which the first text or image is painted
Efficiently encode images Potential savings of 282 KiB
Optimized images load faster and consume less cellular data
Server Backend Latencies 80 ms
Server latencies can impact web performance. If the server latency of an origin is high, it's an indication the server is overloaded or has poor backend performance
Initial server response time was short Root document took 160 ms
Keep the server response time for the main document short because all other requests depend on it
Time to Interactive 1.8 s
Time to Interactive is the amount of time it takes for the page to become fully interactive
Defer offscreen images Potential savings of 549 KiB
Consider lazy-loading offscreen and hidden images after all critical resources have finished loading to lower time to interactive
Web app manifest or service worker do not meet the installability requirements 1 reason
Service worker is the technology that enables your app to use many Progressive Web App features, such as offline, add to homescreen, and push notifications. With proper service worker and manifest implementations, browsers can proactively prompt users to add your app to their homescreen, which can lead to higher engagement
Avoid large layout shifts 2 elements found
These DOM elements were most affected by layout shifts. Some layout shifts may not be included in the CLS metric value due to [windowing](https://web.dev/articles/cls#what_is_cls)
Reduce unused JavaScript Potential savings of 203 KiB
Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity
First Meaningful Paint 1.8 s
First Meaningful Paint measures when the primary content of a page is visible
Largest Contentful Paint element 3,380 ms
This is the largest contentful element painted within the viewport
Enable text compression Potential savings of 142 KiB
Text-based resources should be served with compression (gzip, deflate or brotli) to minimize total network bytes
Serve static assets with an efficient cache policy 30 resources found
A long cache lifetime can speed up repeat visits to your page
Largest Contentful Paint 3.4 s
Largest Contentful Paint marks the time at which the largest text or image is painted
Cumulative Layout Shift 0.052
Cumulative Layout Shift measures the movement of visible elements within the viewport
Avoid long main-thread tasks 4 long tasks found
Lists the longest tasks on the main thread, useful for identifying worst contributors to input delay

Mobile

Mobile Screenshot
Network Round Trip Times 50 ms
Network round trip times (RTT) have a large impact on performance. If the RTT to an origin is high, it's an indication that servers closer to the user could improve performance
Reduce JavaScript execution time 2.9 s
Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this
Avoid long main-thread tasks 20 long tasks found
Lists the longest tasks on the main thread, useful for identifying worst contributors to input delay
Document uses legible font sizes 99.99% legible text
Font sizes less than 12px are too small to be legible and require mobile visitors to “pinch to zoom” in order to read. Strive to have >60% of page text ≥12px
Initial server response time was short Root document took 50 ms
Keep the server response time for the main document short because all other requests depend on it
Tap targets are not sized appropriately 78% appropriately sized tap targets
Interactive elements like buttons and links should be large enough (48x48px), or have enough space around them, to be easy enough to tap without overlapping onto other elements
Avoid chaining critical requests 24 chains found
The Critical Request Chains below show you what resources are loaded with a high priority. Consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load
Largest Contentful Paint 16.2 s
Largest Contentful Paint marks the time at which the largest text or image is painted
Time to Interactive 21.1 s
Time to Interactive is the amount of time it takes for the page to become fully interactive
Avoid enormous network payloads Total size was 8,292 KiB
Large network payloads cost users real money and are highly correlated with long load times
Minimize main-thread work 6.7 s
Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this
Avoid large layout shifts 1 layout shift found
These are the largest layout shifts observed on the page. Each table item represents a single layout shift, and shows the element that shifted the most. Below each item are possible root causes that led to the layout shift. Some of these layout shifts may not be included in the CLS metric value due to [windowing](https://web.dev/articles/cls#what_is_cls)
Enable text compression Potential savings of 142 KiB
Text-based resources should be served with compression (gzip, deflate or brotli) to minimize total network bytes
First Meaningful Paint 10.4 s
First Meaningful Paint measures when the primary content of a page is visible
Links do not have descriptive text 9 links found
Descriptive link text helps search engines understand your content
Speed Index 10.5 s
Speed Index shows how quickly the contents of a page are visibly populated
Avoid an excessive DOM size 1,459 elements
A large DOM will increase memory usage, cause longer [style calculations](https://developers.google.com/web/fundamentals/performance/rendering/reduce-the-scope-and-complexity-of-style-calculations), and produce costly [layout reflows](https://developers.google.com/speed/articles/reflow)
Minimize third-party usage Third-party code blocked the main thread for 0 ms
Third-party code can significantly impact load performance. Limit the number of redundant third-party providers and try to load third-party code after your page has primarily finished loading
Server Backend Latencies 100 ms
Server latencies can impact web performance. If the server latency of an origin is high, it's an indication the server is overloaded or has poor backend performance
Reduce unused CSS Potential savings of 79 KiB
Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity
Avoid serving legacy JavaScript to modern browsers Potential savings of 23 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. However, many aren't necessary for modern browsers. For your bundled JavaScript, adopt a modern script deployment strategy using module/nomodule feature detection to reduce the amount of code shipped to modern browsers, while retaining support for legacy browsers
Defer offscreen images Potential savings of 2,009 KiB
Consider lazy-loading offscreen and hidden images after all critical resources have finished loading to lower time to interactive
Web app manifest or service worker do not meet the installability requirements 1 reason
Service worker is the technology that enables your app to use many Progressive Web App features, such as offline, add to homescreen, and push notifications. With proper service worker and manifest implementations, browsers can proactively prompt users to add your app to their homescreen, which can lead to higher engagement
Efficiently encode images Potential savings of 967 KiB
Optimized images load faster and consume less cellular data
First Contentful Paint 8.9 s
First Contentful Paint marks the time at which the first text or image is painted
Serve images in next-gen formats Potential savings of 2,567 KiB
Image formats like WebP and AVIF often provide better compression than PNG or JPEG, which means faster downloads and less data consumption
Eliminate render-blocking resources Potential savings of 5,560 ms
Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles
Reduce unused JavaScript Potential savings of 168 KiB
Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity
Total Blocking Time 490 ms
Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds
Max Potential First Input Delay 630 ms
The maximum potential First Input Delay that your users could experience is the duration of the longest task
Serve static assets with an efficient cache policy 39 resources found
A long cache lifetime can speed up repeat visits to your page
Largest Contentful Paint element 16,220 ms
This is the largest contentful element painted within the viewport
Avoid non-composited animations 1 animated element found
Animations which are not composited can be janky and increase CLS
Cumulative Layout Shift 0.164
Cumulative Layout Shift measures the movement of visible elements within the viewport
Avoid large layout shifts 2 elements found
These DOM elements were most affected by layout shifts. Some layout shifts may not be included in the CLS metric value due to [windowing](https://web.dev/articles/cls#what_is_cls)

Speed And Optimization Tips

Website speed has a huge impact on performance, affecting user experience, conversion rates and even rankings. ‪‬‬By reducing page load-times, users are less likely to get distracted and the search engines are more likely to reward you by ranking you
Title Website
Warning! Your title is not optimized
Description Website
Warning! Your description is not optimized
Robots.txt
Congratulations! Your site have a robots.txt file
Sitemap.xml
Congratulations! We've found a sitemap file for your website
SSL Secure
Congratulations! Your site have Support to HTTPS
Headings
Congratulations! You are using your H1 and H2 tags in your site
Blacklist
Congratulations! Your site is not listed in a blacklist
W3C Validator
Warning! Your site have errors W3C
Accelerated Mobile Pages (AMP)
Warning! Your site not have AMP Version
Domain Authority
Congratulations! Your Domain Authority is good
GZIP Compress
Warning! Your site not is compressed, this can make slower response for the visitors
Favicon
Warning! Your site not have a favicon
Broken Links
Congratulations! You not have broken links View links
First 20 Links Relationship HTTP Status
Apple Internal Link 301
Store Internal Link 301
Mac Internal Link 301
iPad Internal Link 301
iPhone Internal Link 301
Watch Internal Link 301
Vision Internal Link 301
AirPods Internal Link 301
TV & Home Internal Link 301
Entertainment Internal Link 301
Accessories Internal Link 301
Support Internal Link 200
http://apple.com/us/search Internal Link 301
http://apple.com/us/shop/goto/bag Internal Link 301
  Internal Link 301
Buy Internal Link 301
  Internal Link 301
Buy Internal Link 301
  Internal Link 301
Buy Internal Link 301

Alexa Rank

99,999,999

Global Rank

99,999,999

-
Traffic
Search

Domain Available

Domain (TDL) and Typo Status
apple.co Already Registered
apple.us Already Registered
apple.com Already Registered
apple.org Already Registered
apple.net Already Registered
aple.com Already Registered
qpple.com Available
zpple.com Already Registered

Information Server

Response Header HTTP headers carry information about the client browser, the requested page and the server 
HTTP/1.1 200 OK
Server: Apple
Content-Type: text/html; charset=utf-8
X-Frame-Options: SAMEORIGIN
X-Xss-Protection: 1; mode=block
Accept-Ranges: bytes
X-Content-Type-Options: nosniff
Strict-Transport-Security: max-age=31536000; includeSubdomains; preload
Referrer-Policy: no-referrer-when-downgrade
Content-Security-Policy: default-src 'self' blob: data: *.akamaized.net *.apple.com *.apple-mapkit.com *.cdn-apple.com *.organicfruitapps.com; child-src blob: embed.music.apple.com embed.podcasts.apple.com https://recyclingprogram.apple.com swdlp.apple.com www.apple.com www.instagram.com platform.twitter.com www.youtube-nocookie.com; img-src 'unsafe-inline' blob: data: *.apple.com *.apple-mapkit.com *.cdn-apple.com *.mzstatic.com; script-src 'unsafe-inline' 'unsafe-eval' blob: *.apple.com *.apple-mapkit.com www.instagram.com platform.twitter.com; style-src 'unsafe-inline' *.apple.com
Vary: Accept-Encoding
Content-Encoding: gzip
Cache-Control: max-age=61
Expires: Fri, 29 Mar 2024 13:54:33 GMT
Date: Fri, 29 Mar 2024 13:53:32 GMT
Content-Length: 40162
X-Cache: TCP_MEM_HIT from a2-23-211-224.deploy.akamaitechnologies.com (AkamaiGHost/11.4.4.1-55329865) (-)
Connection: keep-alive
Set-Cookie: geo=VN; path=/; domain=.apple.com
DNS Records DNS Resource Records associated with a hostname
View DNS Records
Type Name Value Class TTL
A apple.com 17.253.144.10 IN 439
NS apple.com a.ns.apple.com IN 12904
NS apple.com b.ns.apple.com IN 12904
NS apple.com c.ns.apple.com IN 12904
NS apple.com d.ns.apple.com IN 12904
MX apple.com mx-in.g.apple.com IN 1751
MX apple.com mx-in-vib.apple.com IN 1751
MX apple.com mx-in-mdn.apple.com IN 1751
MX apple.com mx-in-rno.apple.com IN 1751
MX apple.com mx-in-hfd.apple.com IN 1751
TXT apple.com ValidationTokenValue=77a4a6de-da14-449c-83c4-85366e0f55f9 IN 2556
TXT apple.com cisco-ci-domain-verification=6f3bfb849796a518061f8e8c4356f687a138502d86db742791685059176547dd IN 2556
TXT apple.com apple-domain-verification=X5Jt76bn3Dnmgzjj IN 2556
TXT apple.com facebook-domain-verification=n6cqjfucq6plswmtfbwnbbeu1qiq3v IN 2556
TXT apple.com adobe-idp-site-verification=6bd5e74c-a3a0-4781-b2e1-e95399b5e11c IN 2556
TXT apple.com v=spf1 include:_spf.apple.com include:_spf-txn.apple.com ~all IN 2556
TXT apple.com webexdomainverification.8C462=b728ec3f-dfc9-42f9-92cb-9ba8853cbee8 IN 2556
TXT apple.com google-site-verification=8M6XjQCzydT62jk8HY3VXPAG-nKDllTRV-JpA3-Ktyw IN 2556
TXT apple.com google-site-verification=zBSq1mG5ssu2If-C17UAz_MzSZDcx03MVxmeDwMNc5w IN 2556
TXT apple.com miro-verification=2494d255c4c50b1e521650a0659cbf3fa08b0072 IN 2556
TXT apple.com google-site-verification=L5kkMdiFI8npvb6KlHui84fJaCw5G64DWhaDRIAT4_c IN 2556
TXT apple.com cerner-client-id=ce3abf18-ee87-43b9-9927-9eb24b4bac4a IN 2556
TXT apple.com 77a4a6de-da14-449c-83c4-85366e0f55f9 IN 2556
TXT apple.com cerner-client-id=22dd1d8a-5e8b-4e1e-80ef-39bcdfd42798 IN 2556
TXT apple.com Dynatrace-site-verification=7d881a7c-c13f-4146-9d27-2731459e2509__iqls0105tagglcsaul0m16ibrf IN 2556
TXT apple.com atlassian-domain-verification=mLabq99iaT8kquJechF6l31FAYoNUe3WB7tLpLFUiUYVJCse9SKq83hOJzFkwqrh IN 2556
TXT apple.com json:eyJ3aHkiOiJUaGlzIGlzIHRvIHRydW5jYXRlIFVEUCByZXNwb25zZXMgZm9yIFRYVCBxdWVyaWVzIHRvIGFwcGxlLmNvbSIsInBhZGRpbmciOiJpZW4wYWVHaGF0aG9oNmhhaHZpZWphaTNlYXkwYWh2YWhjaGFocXVhZWxlZTBZdWw0cGhpZXRoMHNvNXZpZXllZWNvaDRpZThzaGVlcGllVDNwYWVjaGVpVjZqb2h3aWVwaG82In0K IN 2556
TXT apple.com json:eyJ3aHkiOiJUaGlzIGlzIHRvIHRydW5jYXRlIFVEUCByZXNwb25zZXMgZm9yIFRYVCBxdWVyaWVzIHRvIGFwcGxlLmNvbSIsInBhZGRpbmciOiJxdWFoMGVpamFhNGVlajh0aWVkYWlnaG9jZWljaGFlOGVUb3ppZTVmdTVhaFRoMldlaU00aWsyaHVxdThpZXBoaWVxdW9oc2hlaXBhZWdoOUthZWw3b2NoaWVuZ2llem9lc2g1In0K IN 2556
AAAA apple.com 2620:149:af0::10 IN 64

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